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Healthy refreshments

To promote hydration

Objective

To act as a responsible partner for society, establish strategic partnerships close to our core business.

In our partnerships, we choose to maintain the link with our core business. We have been working for a number of years on hydration.

Status 18

Our hydration initiatives are based on a collaboration with the University of Ghent. Research showed that the majority of children in primary school in Belgium are not sufficiently hydrated when they arrive at school or during the day.

Spadel continued to work with GoodPlanet to raise awareness on the importance of hydration in Belgian nursery, primary and secondary schools. In the Netherlands, Spadel works in partnership with JOGG (Jongeren Op Gezond Gewicht) and in Wales we participate in the National Hydration Council and offer a lesson plan and exercise booklet for primary schools.

Outlook 19

We are continuing our partnerships in our different countries.

As part of Source of Change, our sustainable packaging commitments 2025, we are establishing strategic prevention and clean-up partnerships on litter at the global, country and local level.

100% natural &
low caloric drinks

Objective

To be the trusted provider for natural and low caloric drinks.

The composition of Spadel lemonade and flavoured water has an impact on the health of our consumers. We are therefore constantly striving to reduce the caloric intake of our drinks.

Status 18

The average calorie content of our flavoured water and lemonade was 11.4 kcal/100 ml in 2018.

Spadel aims to integrate 100% natural products in its entire range by 2020, an objective achieved in 2018.

As there is no legal definition of what natural means Spadel and its stakeholders jointly developed a naturality framework. The origin and processing operation form the basis and a matrix was developed to define what is acceptable.

Outlook 19

We are continuously working to further enhance our drinks and improve the health of our consumers.